I’m an interactive media triple threat with proven leadership experience, pixel-perfect design savvy, and formidable coding skills. I leverage my 20 years of industry experience to empower design teams to reach their full potential — applying user-centric design thinking to deliver exceptional experiences and to positively influence all aspects of the business. My adventures as a contractor and scrappy startup entrepreneur give me a unique perspective on keeping design practical and processes lean. I excel in fast-paced, changing environments and am always willing to roll up my sleeves when necessary.
Integral Ad Science // Director, UX
2015 – PRESENT, NYC
Driving innovative product design at a fast-growing B2B ad-tech company. Promoting organization-wide user-centric design thinking. Collaborating with product, engineering, program management, marketing, and 20+ scrum teams. Managing a 10-person team of designers, developers, and researchers. Responsible for defining the experience vision, plotting team growth, prioritizing initiatives, setting goals, and managing the execution. Establishing processes and best practices around lean UX, research, usability testing, design system, analytics, hiring and onboarding.
A Screw Askew // Owner + Consultant
2001 – 2015, LA/NYC
Provided contract design and development services for B2B/B2C websites, apps, games, and theme park attractions. Clients included Scholastic, Walt Disney Imagineering/EPCOT, AT&T Nickelodeon, Cartoon Network, imc2, and MCD Partners.
TrustCloud // Product Director
2010 – 2014, NYC
Championed the user experience and product evolution at an early-stage lean startup which quantified a person’s trustworthiness based on their online footprint. Responsible for product design, research, usability testing, QA, and exploring partner integrations.
Massiverse // Design Director
2008 – 2010, NYC
Designed and developed original transmedia properties for kids including Dragons Vs Robots. Responsible for UX, web design, technical art direction, game design and programming, and team management and mentoring.